Snöball | Peer-to-Peer Marketing Solutions for Events

Don't market alone

Expand your organic promotion with
peer-to-peer marketing

Snöball helps marketers reach and convert the “right” people with peer-driven marketing

Why Snöball?

Get up to

0 X

ROI

Count on

0 %

Average click to conversion rate

0 M

influencers mobilized

What will you Snöball today?

Unlock your new marketing channel: Your people

Referral marketing for events

Mobilize your entire audience —
speakers, partners, attendees, in one single solution.

Referral marketing for associations

Grow your member and subscriber base with your audience’s most trusted asset: each other.

Snöball it, whatever “it” may be!

How to Snöball peer-to-peer marketing

Consolidate all your audience outreach in one comprehensive managed solution

1. Mobilize your audience

Centralize your
peer-referral outreach

Mobilize your entire audience with segmented and personalized referral campaigns — speakers, partners, attendees, exhibitors, employees, members, and more.
Get the full picture in one single solution.

2.Personalize toolkits at scale

Maintain control
and flexibility over your brand

BYOD (Bring Your Own Design) or let Snöball create your on-brand promotional assets.

Give your advocates co-branded assets ready to share.
Drive referrals to dedicated campaign landing pages optimized to convert.

Customize and personalize advocate content for Facebook, LinkedIn, Twitter, Instagram, WhatsApp, Slack and Email, making it easy for your registrants to share your content – with a simple click.

3 . Track and Reward Top Advocates

Identify your top
advocates with crystal
clear analytics

Discover your most engaged advocates and reward them to boost campaign performance. Gain insight into which social channel is mostly used by your audience and track conversion trends.

1. Mobilize your audience

Centralize your
peer-referral outreach

2. Personalize toolkits at scale

Maintain control
and flexibility over your brand

BYOD (Bring Your Own Design) or let Snöball create your on-brand promotional assets.

Give your advocates co-branded assets ready to share. Drive referrals to dedicated campaign landing pages optimized to convert.

Customize and personalize advocate content for Facebook, LinkedIn, Twitter, Instagram, What’sApp, Slack and Email, making it easy for your registrants to share your content – with a simple click.

3. Track and Reward Top Advocate

Identify your top
advocates with crystal
clear analytics

Discover your most engaged advocate and reward them to boost campaign performance. Gain insight into which social channel is mostly used by your audience and track conversion trends.

What sets Snöball apart

Social sharing is only the tip of the iceberg

Your widget, your brand.

Wider reach.
More referrals.

Add Snöball social sharing widget to your website and email marketing to prompt peer-sharing across 14 social media channels.

36.62% of peer-to-peer sharing happens by direct messages and direct chats. Discover which channels are mostly used by your audience.

Advocate Landing Pages

Personalized advocate
landing pages at scale

Supercharge social promotion with personalized landing pages for every advocate. Your speakers, exhibitors, attendees and members get co-branded assets to promote their participation.

EMAILS THAT CONVERT

From inbox to social

Increase social sharing and peer referrals with booster emails. Deliver timely nudges and reminders that encourage advocates to promote your event.

Video invites at scale

Tap into your advocate's trusted voice

Curate personal videos from speakers promoting their sessions, partners inviting attendees to stop by their booth, and attendees testimonials.

Gain additional marketing assets to promote.

Social proof wall

Set social proof through the roof

The digital heartbeat of your event. Display attendee shares, speaker updates and sponsor highlights to create “I need to be there” moments.

Ai Avatar Portraits

Social amplification supercharged with AI Avatar Portraits

Give your advocates a funtastical experience with wondrous alter egos they’ll love to share and bring eyeballs to your referral campaign.

LAUNCH MULTILINGUAL CAMPAIGNS

From Bonjour to Hola, we speak your language

Bien sûr, por supuesto, of course we believe in influence beyond borders. Imagine the impact of delivering multilingual campaigns to your segmented audience. Did we hear you just say “Now you speak my language?”

70+ Integration Partners

Integrate with your current tools

We play well with others.

Human 2 Human

People do business with people first. We put people first.

Rachel Stephan, Snöballer-in-chief

Managed-for-you solution

Just chill.
Getting a Snöball
going is a breeze!

With limited time and resources on your hands, Snöball’s peer-to-peer marketers fully manage and run your referral campaigns.

CLIENTS LOVE US. WE DO TOO

“Rachel and the team at Snöball are fantastic partners to work with. They have been, and continue to be, highly adaptable and attentive to our business goals, always open to discussing new ideas and opportunities. The collaborative relationship our teams have built makes everything seamless, from set-up to execution and ongoing review and analysis.

“Snöball gives us the platform to utilise our attendees, our exhibitors and our speakers. Snöball helped us boost our event attendance massively. The team at Snöball were helpful at every stage, creating personalised assets for each of our campaigns. The team is always on hand to help and i couldn't recommend them more."