Snöball Welcomes Tony Melis as Chief Operating Officer
Snöball appoints Tony Melis as Chief Operating Officer, strengthening its leadership team with deep event organizer expertise and strategic industry insight.
Press
Fresh from the Snöball newsroom.
Browse our latest updates, collabs, and industry coverage.
Informa H1 Revenue Jumps 6.8% On Strong Demand For B2B Live Events
Snöcap this week: Informa’s H1 revenue jumps 6.8%, Singapore targets tripling MICE tourism by 2040, Easyfairs launches a new trade fair, and TSNN debuts a podcast
Hyve Creates AI SuperVertical After Acquiring RAISE Summit, MACHINA Summit and Signal Week
Snöcap this week: Hyve’s new AI SuperVertical, GL Events’ 9% H1 revenue jump, Marie Browne to head ReedPop, Hamburg Messe-Explori deal, and more.
Events Lead Marketing Investment Growth in Latest IPA Bellwether Report
Snöcap this week: IPA data shows events lead marketing growth, Cvent’s $1bn rebrand, Messe Frankfurt’s LiGHT buy, and Apollo’s Emerald-Questex deal.
AI Adoption in Exhibitions Hits 91% Even as Growth Forecasts Cool: UFI Global Exhibition Barometer
Snöcap this week: UFI Barometer finds 91% AI adoption in exhibitions, Tom Glocer named Informa Chair-Elect, Hyve buys LegalTechTalk, and more.
Messe Frankfurt to Host 30+ International Guest Events in Q3 2026
Snöcap this week: Messe Frankfurt draws 30+ guest events, Hyve launches Ascend30 to 2030, Easyfairs Nordic buys Nordic Live Expo, Q1 trade shows dip.
Hyve Acquires Premium Community of C-Suite Marketing Profs
Snöcap this week: Hyve acquires Virtuosi League, Paul Miller to lead Questex-Emerald, Snöball named UFI finalist, ECA opposes federal grant restrictions.
Informa’s Live Events Grow 7.6% Despite ME Event Rescheduling
Snöcap this week: Informa grows 7.6% despite Mideast disruption, Snöball unveils 67 ways to personalize campaigns, DWTC cuts the noise with -45dB and more.
MBB Consulting Launches New Intelligence Platform for Exhibition Professionals
Snöcap this week: ECA hits record attendance on Capitol Hill, IAAPA Expo Europe returns to London, and NürnbergMesse Austria names a new branch manager.
Hyve Group to Be Acquired by Hellman & Friedman in Major Deal Backed by Demand for Premium B2B Events
Snöcap this week: ECA hits record attendance on Capitol Hill, IAAPA Expo Europe returns to London, and NürnbergMesse Austria names a new branch manager.
