Press
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Check out this collection packed with fresh event marketing articles.

87% of exhibition companies now use AI tools: UFI’s latest Barometer
This week’s Snöcap highlights UFI data showing 87% AI adoption, GL events’ strong Exhibitions growth, Messe Stuttgart’s new trade fair in Bangkok and more.

DWTC and Informa partner to form ‘inD’, a new B2B Live Events business
Your weekly Snöcap event news update: DWTC & Informa launch inD, NürnbergMesse targets record 2026, ImpactXM-Jack Morton merge, Snöball earns SOC 2 Type II.

Fresh Snö Update: Snöball Is Now SOC 2 Type II Certified
Snöball is now SOC 2 Type II certified, following an independent review of our security, systems, and internal operations. Learn how this milestone makes peer-to-peer event marketing easier for security-conscious organizations.
