10 ways to adopt B2C tactics using B2B events: Part 1
Events are the main place business professionals gather en masse to make new connections and spread their organization’s footprint into […]
Digital Marketing, with a side of virtual events
Different delivery, different expectations, different experiences. We’re all intimately familiar with the difference between virtual and in-person events. But, what
Hybrid events: The evolution of virtual events
As the world keeps turning and official pandemic restrictions are rolled back, events will see a return to normal…or whatever
5 Reasons why your virtual event can be powerful for sponsors
We’ve all heard about shifting and pivoting to virtual (or ‘shivoting’ as Dahlia El Gazzar might say) and how events
5 tips to grow your virtual event with peer-to-peer event marketing
One key to successfully marketing your virtual event is using peer-to-peer marketing, or influencer marketing, to cross-promote your content. As
Snöball more than doubles attendance of #GMIDGoesVirtual
How to grow your virtual event attendance in less than 3 weeks? More than 12,500 professionals from the event and
Top online platforms to help you plan your next virtual event
We have all seen the news: The coronavirus fallout is having a drastic impact on the event industry globally and
IAEE Expo! Expo! 2019 – What you need to know
IAEE Expo! Expo! 2019 – the famous “show for shows”. Here’s what you need to know! Soon, Sin City will
Snöball is the preferred supplier of SPIN
Our partnership with the Senior Planners Industry Network (SPIN) has resulted in a “large number of first-timers” FOR IMMEDIATE RELEASE
How 6 associations rocked influencer marketing
Many professional associations and societies struggle with staying relevant and connecting with their members in fresh ways. Association professionals wear
