Event Marketing Learning Blogs


Boost Speaker Promotion with the Snöball x Sessionboard
The new 2-way API integration combines Sessionboard’s robust speaker and content management capabilities with Snöball’s peer-to-peer audience growth solution.
You can now leverage the power of your speakers to boost event attendance and engagement from pre-event buzz to post-event follow-up.

Lights, Camera, Invite! How to drive event attendance with personal video invites
Event marketers have faced a significant challenge on LinkedIn: images with links are now reduced to small thumbnails. At Snöball, we’ve developed a solution to overcome this challenge.

How to overcome LinkedIn’s dreaded ‘Image Squeeze’ with Snöball
Event marketers have faced a significant challenge on LinkedIn: images with links are now reduced to small thumbnails. At Snöball, we’ve developed a solution to overcome this challenge.

Snöball announces official partnership with Shepard
Snöball is thrilled to announce a partnership with Shepard, a leader in event production with a rich heritage spanning over a century.

Event Marketing Best Practices: Key Takeaways from Event Tech Live
We have put together our top tips for marketing your event. From building a community to getting more referrals, we share everything we know to help you.

Word-of-Mouth Marketing vs. Paid Advertising: Which Strategy Delivers Better Results
Paid advertising and an attendee referral marketing program (word-of-mouth marketing) should work together as one. Word-of-mouth marketing can humanize your event marketing unlike paid ads, increase ticket sales, and social proof your event.
10 Proven Ways to Incentivize and Reward Your Event Influencers
10 tips on you how to create an effective attendee referral marketing program that results in more sign-ups for your event.
10 How-To Tips on Repurposing Your Event Content
Are you struggling to make the most of your event marketing content? Repurposing your content is a smart way to extend its life and reach a larger audience. Our blog post provides you with ten actionable tips to repurpose your event marketing content effectively.
LineUp Ninja and Snöball Announce New Partnership
Snöball is thrilled to announce our official partnership with UK-based event technology company Lineup Ninja to integrate the audience growth platform into their client base.
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