Hey, event profs! By now, you’ve probably seen ChatGPT all over your social feed. This cutting-edge AI language model is
You don’t have to go far to look for the most lucrative part of your event marketing strategy – you
Event marketing learning blogs

10 ways to adopt B2C tactics using B2B events: Part 1
Events are the main place business professionals gather en masse to make new connections and spread their organization’s footprint into

Digital Marketing, with a side of virtual events
Different delivery, different expectations, different experiences. We’re all intimately familiar with the difference between virtual and in-person events. But, what

Hybrid events: The evolution of virtual events
As the world keeps turning and official pandemic restrictions are rolled back, events will see a return to normal…or whatever

5 Reasons why your virtual event can be powerful for sponsors
We’ve all heard about shifting and pivoting to virtual (or ‘shivoting’ as Dahlia El Gazzar might say) and how events

5 tips to grow your virtual event with peer-to-peer marketing
One key to successfully marketing your virtual event is using peer-to-peer marketing, or influencer marketing, to cross-promote your content. As

Snöball more than doubles attendance of #GMIDGoesVirtual
How to grow your virtual event attendance in less than 3 weeks? More than 12,500 professionals from the event and
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