Reel Sno

Meet Reel Snö: The First-Ever Video Advocacy Post. Only from Snöball.

First ever. Nobody else touches this.

For the first time ever, the people hyping your event can do it on video—playing directly inside the social share card they already post.

Reel Snö turns every speaker, sponsor, exhibitor, and attendee into an active creator, with their Reel face and voice wrapped in your branding.

Static cards had a good run. Scroll.

For years, the industry called this “personalization”: slap a headshot, a name, and “I’m speaking!” onto a template.

Cute. But let’s be honest: your audience sees it, yawns, and scrolls right on by. Flat graphics are so 2018.

Attention lives on video:

  • 20× more shares on LinkedIn compared to standard posts.
  • 19+ social channels natively supported across Snöball (LinkedIn, Instagram, TikTok, X, YouTube, and beyond).
  • Put a trusted face on camera, and people actually stop scrolling.

AI can fake a lot. Not this!

AI can generate a face or an avatar, clone a voice, and spit out a script.

What it can’t fake? An exhibitor who’s genuinely pumped about their booth demo, or a speaker who can’t wait to step on stage. People trust people, not an avatar. For REEL.

Reel Snö gives you what a static card never could:

  • Reel faces. The trusted people in your industry looking straight at the camera.
  • Reel voices. Zero scripts generated by robots. Pure human energy.
  • Reel why. Why someone needs to be in that room, at that booth, or in that seat.

Zero friction. As easy as a selfie.

No new app to download. No logins. No complicated studio software.

Reel Snö lives right inside the Snöball share widget advocates already use. They open their card, hit record, and post. It builds itself on top of your existing event designs in under 30 seconds.

Three steps. For Reel:

  1. Open your card. Hit ▶ Play along in the widget.
  2. Record your take. Drop your why right in the browser (or upload a clip). Use the built-in teleprompter, add auto-captions, or trim on the fly.
  3. Share the video card. The video plays directly in the post. Tag your crew, hit publish, done.
How Reel Snö looks in your feed

Off the cuff for them. 100% on-brand for you.

Advocates bring the raw personality; you keep the polish. Event marketers get full control:

  • Set maximum video lengths and aspect ratios.
  • Style captions to match your brand fonts and colors.
  • Cue built-in teleprompter prompts tailored to speakers, exhibitors, or attendees.

Make it Reel.

The snöball starts with a face. Turn your advocates into your personal hype squad and fill the feed with Reel people sharing their Reel why.

Don’t take our word for it—hit record yourself in 15 seconds:

Go ahead, make Reel Snö!

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