Catch this week’s top event stories - UFI’s 92nd Global Congress, IMEX’s 2030 deal, EIA board changes, and $400M in
See how Snöball and Snapbar teamed up—thanks to Dahlia El Gazzar—to give INBOUND attendees AI-powered persona experiences they could share
Turn P2P event marketing into sponsorship revenue. Discover 3 monetization opportunities in P2P solutions that sponsors will pay for.
Struggling to attract great speakers? Use these 10 psychology-backed tactics to boost quality, last-minute submissions and improve your event’s lineup.
Event marketing learning blogs
9 must-haves for event landing pages that actually convert
Boost your event sign-ups with these 9 landing page elements and convert curious visitors into committed attendees.
“One Size Fits None”: 7 Event personalization tactics that actually move the needle
Learn budget-friendly, real-world event personalization tactics from Snöball, MTP Grupa, and Confex pros to boost engagement with highly targeted experiences.
The Peer-to-Peer Marketing Playbook for B2B events in 2025
Everything you wanted to know about the power of peer social sharing to market your events.
Snöball announces official partnership with UFI
Snöball announces exclusive partnership with UFI for digital marketing solutions.
How to amplify your event’s social proof with a Social Wall?
Showcase live event buzz with a Social Wall—boost social proof, amplify reach, and drive engagement with real-time posts.
Snöball’s new AI portrait avatar!
Transform event marketing with Snöball’s AI Portrait Avatars! Create personalized, shareable digital portraits that boost engagement and attendance.
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