IFES and IAPCO Expand Collaboration Around Sustainability and Workforce Development
Snöcap this week: IFES and IAPCO renew ties on sustainability, MeasureUp 2026’s biggest ideas, RX names UX chief, and a new network for veteran event pros.
How to Create Social Campaigns People Actually Want to Share
Discover how to create social campaigns people actually want to share, from engaging event content and personalization to easy sharing and measurable results.
U.S. Events Industry Unites Behind ECA Push to Protect Innovation at Tradeshows
Snöcap this week: ECA rallies 100 groups against an FCC tradeshow rule, DWTC’s Dubai expansion, Opus Origin’s new hire, Snöball’s COO and more.
Informa Enters the $6.8 Trillion Wellness Economy With Acquisition of Global Wellness Summit and Institute
Snöcap this week: Informa acquires Global Wellness Summit and Institute, AEO’s new chair, a Morocco trade fair launch and more event news.
Still Time to Attend: 24 Marketing and Event Industry Shows You Can’t Miss in 2026
Discover 24 must-attend events for event professionals in 2026, from IMEX and IBTM World to UFI, ICCA, and Event Tech Live.
Ai4’s Rapid Growth and SISO’s Attendee Challenge: Key Takeaways from Two Major Industry Events
Snöcap this week: Forge’s launch, UK exhibitions’ £11.7bn impact, DWTC’s H2 calendar, GamePlan’s debut and Snöball’s P2P spotlight at MEES 2026.
Emerald and Questex Debut Forge, North America’s Largest B2B Events and Media Company
Snöcap this week: Forge’s launch, UK exhibitions’ £11.7bn impact, DWTC’s H2 calendar, GamePlan’s debut and Snöball’s P2P spotlight at MEES 2026.
What Your Event’s Promo Codes Can Tell You About Attribution
Event promo codes can do more than offer discounts. Learn how they help track registrations, measure peer-to-peer marketing, and improve campaigns.
Snöball and Visit by GES Partner to Integrate Peer-to-Peer Sharing Into Event Registration
Snöcap this week: Snöball partners with Visit by GES on registration sharing, Hyve Group opens a Miami office, plus Thailand’s MICE outlook and more.
