One key to successfully marketing your virtual event is using peer-to-peer marketing, or influencer marketing, to cross-promote your content. As
How to grow your virtual event attendance in less than 3 weeks? More than 12,500 professionals from the event and
We have all seen the news: The coronavirus fallout is having a drastic impact on the event industry globally and
IAEE Expo! Expo! 2019 – the famous “show for shows”. Here’s what you need to know! Soon, Sin City will
Event marketing learning blogs

6 conseils pour améliorer l’organisation de votre prochain conférence by Animations Innovantes
This article originally appeared on Animations Innovantes La question de la technologie pour les conférences fait l’objet d’une attention de

Avoid FOMO* while at IMEX 2018 – 15 event influencers share their tips
A meeting for all of us: IMEX America 2018 promises to once again be a mecca for the global meetings

Why your sponsors aren’t helping you market your event
Event sponsorship is a chip on the shoulders of numerous meeting planners, who often say: “I wish my sponsors would

5 best practices to involve event speakers as your marketing partners
Being industry thought-leaders and game-changers, your event’s speakers are the heart and soul of your meeting. As far as influencers

How to gauge event influencer marketing success
Diversification is a recipe for success in event marketing. You’ll want to spread the word about your event through multiple

Why most influencer marketing strategies fail for events
Paid endorsements have existed in the marketing world for decades. While we can certainly call this an early form of
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